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Google Ads Mastery Marks Your Presence in Google
Explore the opportunities of digital marketing and be an indispensable presence in the job market through our ‘Google Ads Mastery’ course. Here, you will learn how to run ad campaigns and drive business growth for clients, making yourself valuable in the business arena.
- 5000+ Learning Community
- Expert Teachers
- Lifetime Access
Apply Now
Course Duration 1 Month
Course Duration 1 Month
Not Satisfied? Get a Full Refund Within 7 Days!
You heard it right. With our comprehensive and structured programmes, we ensure a valuable learning experience. If you feel the course isn’t right for you, we offer a full refund within seven days of enrolment. Join us now to start your journey towards a successful career.
Rohith Sasanken
ceo@codestratz.com +91 85904 50885
Vishnu F
coo@codestratz.com +91 85904 50885
Key Highlights
- 30+ Hours of Content
- Lifetime Community Access
- One Live Session
- 100% Practical-oriented Training
- Recorded Classes
Why This Course?
Results That Matter Google Ads = Real Business Growth
Google Ads is essential now. Our course shows you how to drive traffic, increase conversions, and meet your revenue goals effectively.
Advertise with Confidence No guesswork, just strategy
Managing ad campaigns across different platforms takes skill. This course prepares you to plan, run, and optimize ads with complete control.
Learn to Maximize ROI Make every click count
Why spend money on ads without knowing their value? Learn to track performance, review data, and make budget-friendly choices that lead to better returns.
Industry-Focused Curriculum Built to meet real business needs
Our syllabus matches current industry standards. You won’t just learn concepts; you’ll build skills that businesses really need.
Practical from Day One Tools, tactics, and tracking
You’ll master keyword research, ad creation, bid strategies, and campaign structures through hands-on lessons and live exercises.
Improve Your Profile Instantly Stand out with real skills
Google Ads certification is valuable. Pairing it with our practical training gives your profile an edge that recruiters and clients notice.
Open Doors to Top Opportunities From brands to freelance gigs
After finishing the course, you’ll be ready to manage ad campaigns for companies and confidently take on high-paying freelance projects.
Cost Control Expertise Advertise smarter, not harder
Our course teaches you how to manage ad budgets effectively. You’ll get results without overspending, no matter the platform or niche.
Digital Marketing for Business
Whether you are new to business or already own one, it is essential to possess skills in digital marketing. Here is how we help you in this:
- Lessons from basics to the expert level in practical implementation
- Assistance with starting and scaling a business
- Understanding customer psychology
- Branding
- Evaluating marketing performance and ROI
- Increasing online presence
- Standing out from competitors with unique marketing strategies
- Execution of the strategies
Syllabus for the Course
Have a look at what we have in store for you. Go through the syllabus and start your learning journey.
Module 1
Introduction to Google Ads
Module 1
Introduction to Google Ads
- What is Google Ads, and How Does it Work
- Benefits of Using Google Ads for Businesses
- Overview of the Google Ads Interface
- Understanding the Google Ads Auction System
- Key Terminology: CPC, CTR, Quality Score, Ad Rank
- Account Structure: Account → Campaign → Ad Group → Ads
Module 2
Campaign Types and Objectives
Module 2
Campaign Types and Objectives
- Overview of Campaign Types (Search, Display, Shopping, Video, Performance Max)
- Choosing the Right Campaign Type for Your Goals
- Setting up Campaign Goals: Sales, Leads, Website Traffic, Brand Awareness
- Budgeting and Bidding Basics
- Geo-Targeting and Audience Targeting
- Device and Language Targeting Options
Module 3
Keyword Research and Bid Strategies
Module 3
Keyword Research and Bid Strategies
- Importance of Keyword Research in Google Ads
- Using Google Keyword Planner and Other Tools
- Match Types: Broad, Phrase, Exact, and Negative keywords
- Creating a Keyword List Aligned with User Intent
- Introduction to Bidding Strategies: Manual CPC, Enhanced CPC, Maximise Clicks, Target ROAS, Target CPA
- Choosing the Right Bidding Strategy for Your Goals
Module 4
Ad Creation and Optimization
Module 4
Ad Creation and Optimization
- Writing Compelling Ad Copy (Headlines, Descriptions, CTAs)
- Creating Responsive Search Ads vs Expanded Text Ads
- Understanding Ad Extensions (Sitelinks, Callouts, Structured Snippets, etc.)
- Best Practices for Ad Relevance and Quality Score Improvement
- A/B Testing Ad Creatives
- Landing Page Alignment and User Experience
Module 5
Remarketing Campaigns
Module 5
Remarketing Campaigns
- What is Remarketing and Why Does it Matter
- Types of Remarketing: Standard, Dynamic, Video Remarketing
- Setting up Audiences for Remarketing Using Google Ads & GA4
- Creating Remarketing Lists and Custom Audiences
- Best Practices for Ad Frequency and Segmentation
- Designing High-Converting Remarketing Creatives
Module 6
Performance Tracking and Reporting
Module 6
Performance Tracking and Reporting
- Key Performance Metrics: Impressions, Clicks, CTR, Conversions, CPA, ROAS
- Using Google Ads Dashboard for Performance Insights
- Setting up and Tracking Conversions
- Integrating Google Analytics with Google Ads
- Creating Custom Reports and Dashboards
- Analysing Campaign Performance to Make Data-Driven Decisions
Module 7
Advanced Google Ads Strategies
Module 7
Advanced Google Ads Strategies
- Using Performance Max Campaigns Effectively
- Dynamic Search Ads and Smart Campaigns
- Audience Targeting: In-Market, Affinity, Custom Intent Audiences
- Experimenting with Automated Rules and Scripts
- Campaign Automation and AI-Powered Bidding Strategies
- Leveraging A/B Testing Across Landing Pages and Ad Creatives
Your Job Opportunities
Businesses have realised the relevance of digital marketing in scaling their endeavours, and this has opened a plethora of opportunities. Paid advertising has become inevitable in marketing, where it favours those who master the principles of Google Ads. Join us and enhance your skillset to excel in your roles. Check out the opportunities that lie ahead on your journey.
- Google Ads Specialist
- PPC Manager
- Search Engine Marketer
- Paid Ads Specialist
- PPC Expert
- Paid Ads Expert
- PPC Specialist
- PPC Executive
Transparent Pricing System
Codestratz B-School operates with a mission to enhance the opportunities for everyone and maintains transparency in setting packages. There are no hidden costs and the plans are prepared after careful evaluation and scrutiny. Here is what is special about our pricing plans:
Enjoy the course @₹ 4,999 ₹ 1,999/-
Certification included
Placement assistance
Career Support
We consider it our mission to build your future. See how we help in this:
Comprehensive Training
Training focused on skill development apart from enhancing knowledge about industry practices.
Interview Support
Facilitating job interviews with potential employers and ensuring that everyone gets the opportunities they deserve.
Job Assistance
Offering guidance and support during the job search process and helping students reach top positions in the industry.
Valid Certification
Providing a valid certificate that will enhance your profile and make you competitive in the job market and business settings.
Feedback & Guidance
Providing feedback and recommendations for improving the student's employability.
Our Gems
Here are some of the bright students who secured placements after successfully finishing our course.
Firose K
Social Media Specialist
@ Elite Resume
Sidan I.P
Social Media Specialist
@ Blueiris Software
Harikrishnan
Junior SEO Specialist
@ WAY
Aravind Balachandran
Digital Marketing Executive
@ Cradiac Sports
Resmi B
PPC Analyst
@ Veranda RACE
Shamna Nisam
Digital Marketing Analyst
@ ZAFR Constructions
Vijay C
SEO Specialist
@ Viral Mafia
Sadiya Rahmu
Digital Marketing Faculty
@ OXDU Media School
Testimonials
Discover what our students say about Bschool and their learning journey
Meet Your Mentors
Our experts are ready to help you. Hear from them:
Rohith Sasanken
CEO, B-School
“Codestratz Business School is on a mission to transform digital marketing and bridge the gaps in this sector. We offer courses that will make you competitive in the job market, ensuring job placement. Our classes are designed to help you attain expertise in the relevant fields by providing quality education and practical skills”
Vishnu F
COO, B-School
Codestratz Business School was built with the vision to create industry-ready professionals through hands-on learning. My focus is on equipping students with real-world marketing skills and strategic thinking that go beyond textbooks. Every session is designed to help learners understand how digital marketing truly works in the business landscape, preparing them not just for jobs, but for impactful careers.
Get Certified
You heard it right. With our comprehensive and structured programmes, we ensure a valuable learning experience. If you feel the course isn’t right for you, we offer a full refund within seven days of enrolment. Join us now to start your journey towards a successful career.
- Gaining Industry recognition
- Finding jobs suiting your skills
- Sharing with potential employers to increase credibility
Frequently Asked Questions
The course Google Ads Mastery is aimed at instilling knowledge and providing practical training for the learners in understanding the key tools and functioning of Google Ads. Here, you will be able to study and apply keyword research, bidding strategies, and cost management, apart from targeting the right audience.
Students mastering Google Ads will have immense opportunities waiting on their road ahead. Companies will need experts in Google Ads to advertise their business, and with the development of online advertising and the growth of digital marketing, the demand will increase. Those who finish this course will also be able to run ad campaigns by themselves, apart from the advantage of getting trained in up-to-date tools and technologies.
Yes. Our syllabus covers the crucial parts in mastering Google Ads, and it is sufficient to turn you into an expert and provide freelance services. Get access to our high-quality classes and learn to be an expert in managing campaigns and assisting clients with their requirements.
Codestratz Business School, unlike other online schools, is dedicated to the studentsu2019 careers and confidently offers guaranteed placements to all who complete the course. Moreover, we also provide a complete refund if you canu2019t get a job even after meeting our guidelines.
Yes. Codestratz assures you will be taught from the basics to the advanced level of Google Ads. If you have an active interest and basic knowledge of the internet, you are all set to join the course.
Feel Free to Write us Anytime
If you have any queries, do not hesitate. Feel free to reach us.
